vs
While Badger Maps plans one rep’s day, Mapsly plans, routes, and automates the whole field team.
Verbatim caps from the public Badger Maps documentation, footnoted at the bottom of the page—next to what ships with Mapsly.
Route planner
Field-ops platform
Three places the products diverge—each with Badger’s own words underneath.
Mapsly plans the whole field operation in one run—every rep, multiple days, thousands of stops—with capacity, skills, open hours, and overnight stays. Routing is one capability of the platform, not the product.
“Badger Maps routes and optimizes up to 120 stops including the start and end locations.” Beyond that, the documented path is chaining saved routes by hand—one rep, one day at a time.
sourceContext- and metadata-driven automation—geofence and schedule triggers, conditions on your records and relationships—and the same engine powers custom apps a Mapsly solution engineer builds for you, included.
On Badger, automation is a service, not a builder—“If purchased annually, Badger Maps will build badger-to-badger automations.” The self-serve path is Zapier, with three documented triggers.
sourceTerritories with balancing, analytics dashboards, leaderboards, and rule-based assignment ship inside Mapsly—one subscription, no per-territory or per-product pricing on top of the seat.
Territory design is Badger Align—“The price is $20/mo per territory, billed annually with a minimum requirement of 5 territories”—and dashboards (Insights) and leaderboards (Scoreboard) are separate products too.
sourceSix surfaces included with Mapsly—on Badger’s side, undocumented on public surfaces or sold as a separate product.
Dispatch widgets, delivery apps, store locators, route timelines—built for your operation by a Mapsly solution engineer on the platform’s own engine, at no extra cost.
Incluido with the platformContext- and metadata-driven logic against your records, fields, and relationships—geofence entry, schedule triggers, distance conditions, CRM updates, and notifications.
Any trigger · any actionRoute and read any object your CRM exposes—accounts, contacts, deals, custom objects—across multiple sources at once, with a self-healing metadata mirror.
15+ CRMsDrag-and-drop dashboards over route, check-in, and live CRM data—40+ chart types and direct SQL for anything bespoke, with no per-report cap.
40+ chart typesPut the live map inside your CRM or customer portal—reps and partners work where they already are, no extra tab.
CRM & portalNative iOS and Android apps with offline maps and CRM data—capture photos, video, e-signatures, and barcode / QR in the field, syncing when back online.
iOS + Android
Badger’s optimizer plans one rep’s day—up to 120 stops per route, including the start and end locations.1 Mapsly solves the traveling-salesman problem at team scale—thousands of stops across every rep and multiple days, with capacity, skills, and open hours.
“Last week, we remapped our entire sales force in just two days. Before, that would have taken us about dos semanas.”
“Before, planning a route took 1–2 hours. With Mapsly it takes 10–15 minutes and we’re ready for the next day.”
“Mapsly boosted our team’s productivity by +200%, far beyond our expectations.”
Two views: outcomes Mapsly users report from their own field teams, and what the ROI calculator projects for a sample 15-rep team.
Where Badger Maps is marked unavailable (✗), we found no public documentation of that capability as of June 13, 2026. If we missed something, email [email protected].
