Capability
Route planner
Field-ops platform
Routing
Stops per planning run
Up to 120 stops per route, including start and end1
Thousands of stops—the whole team in one run
Routes for the whole team
Managers create routes one rep at a time2
Every rep planned in one run
Multi-day planning with recurring cadences
Manual—an overnight quick stop added by hand, saved without re-optimizing3
Multi-day optimization with overnight stays and recurring visit cadences
Capacity, skills, open hours, and overnight stays in the optimizer
Add stops and re-optimize on the road
Field operations
Native iOS and Android apps
Offline maps, notes, and record edits
Offline maps + CRM data, built in
Field capture: photo, video, e-signature, barcode / QR
Talk-to-text notes and up to 10 photos per check-in5
Photo · video · e-signature · barcode / QR
Custom check-in forms
Three data field types via a self-serve form creator6
Dynamic check-in forms—built for your workflow
Territories
Territory design and balancing
Badger Align add-on—$20/territory/mo, minimum 5 territories7
Included—drawing, assignment, and balancing with metrics
KML / GeoJSON / Shapefile import
All three—plus county and postal-code libraries
Demographic balancing (American Community Survey)
Platform & extensibility
Automation engine
Built for you by Badger—on annual plans; Zapier otherwise9
Context- and metadata-driven automation
Custom apps
Built for you by a Mapsly solution engineer—included
Custom fields
Up to 30 on Business—Text and Numeric types10
Every field, any type, mirrored automatically
Analytics dashboards
Separate products—Insights $50/user/mo, Scoreboard $12/user/mo11
40+ chart types · SQL · no per-report cap
REST API and webhooks
API key by email—25,000 requests per day, per team9
REST, webhooks, API—included
Embedded maps in your CRM or portal
Service & commercial
Free trial
14 days, plus a 90-day money-back guarantee for teams of two or more12
Free trial of the full platform—monthly or annual billing on every plan
Implementation included on every plan
Free CRM integration setup by the Badger team13
Solution engineer builds your setup—included