{"id":25054,"date":"2025-12-15T18:50:18","date_gmt":"2025-12-15T15:50:18","guid":{"rendered":"https:\/\/mapsly.com\/?post_type=customer-success&p=25054"},"modified":"2025-12-15T18:54:44","modified_gmt":"2025-12-15T15:54:44","slug":"cisolift-case-study","status":"publish","type":"customer-success","link":"https:\/\/mapsly.com\/tr\/customer-success-stories\/cisolift-case-study\/","title":{"rendered":"Haritalardan ivmeye: 12 ki\u015filik bir saha ekibinin Mapsly ile rota planlamay\u0131 saatlerden dakikalara nas\u0131l indirdi\u011fi"},"content":{"rendered":"

Cisolift hakk\u0131nda<\/strong><\/h2>\n\n\n\n

Gabriel Lussier, \u0421isolift ekipman distrib\u00fct\u00f6r\u00fcn\u00fcn go-to-market ekibine kat\u0131ld\u0131\u011f\u0131nda, g\u00f6revi basit ama geni\u015f kapsaml\u0131yd\u0131: verileri yolla konu\u015fturmak. HubSpot\u2019tan, otomasyonlardan ve sat\u0131\u015f ekibinin m\u00fc\u015fterilerle daha fazla zaman ge\u00e7irmesine yard\u0131mc\u0131 olan her \u015feyden sorumluydu. \u0130stemedi\u011fi \u015fey ise ba\u015fka bir silo\u2014veya iyi g\u00f6r\u00fcnen ama CRM\u2019deki ger\u00e7ekten kopuk ya\u015fayan bir haritayd\u0131.<\/p>\n\n\n\n

O, Mapsly'yi se\u00e7ti.<\/p>\n\n\n\n

Zorluklar<\/strong><\/h2>\n\n\n\n
    \n
  • Rota planlama y\u00fck\u00fc: Temsilciler ertesi g\u00fcn\u00fcn rotalar\u0131n\u0131 planlamak i\u00e7in ~1\u20132 saat harc\u0131yordu.<\/li>\n\n\n\n
  • Veri par\u00e7alanmas\u0131: M\u00fc\u015fteri ve potansiyel m\u00fc\u015fteri verileri ayr\u0131 ara\u00e7larda bulunuyordu, bu da kay\u0131tlar\u0131 g\u00fcncel ve tek bir yerde tutmay\u0131 zorla\u015ft\u0131r\u0131yordu.<\/li>\n\n\n\n
  • B\u00f6lge netli\u011fi: Ekibin sahadaki hedefli g\u00fcnler i\u00e7in m\u00fc\u015fteri t\u00fcr\u00fc ve \u015fehre g\u00f6re odaklanmas\u0131n\u0131 sa\u011flayacak net b\u00f6lgelere ve kolay y\u00f6ntemlere ihtiyac\u0131 vard\u0131.<\/li>\n<\/ul>\n\n\n\n

    Neden Mapsly<\/strong><\/h2>\n\n\n\n
      \n
    • HubSpot ile iki y\u00f6nl\u00fc senkronizasyon (ayr\u0131ca Google Sheets): Hesaplar, potansiyel m\u00fc\u015fteriler ve saha faaliyetleri i\u00e7in tek do\u011fruluk kayna\u011f\u0131.<\/li>\n\n\n\n
    • \u015eehirler & mikro b\u00f6lgeler i\u00e7in optimize edilmi\u015f rota planlama: Temsilciler bir \u015fehir (\u00f6r. Fort Myers) veya b\u00f6lge se\u00e7ebilir ve dakikalar i\u00e7inde verimli \u00e7ok durakl\u0131 rotalar olu\u015fturabilir.<\/li>\n\n\n\n
    • B\u00f6lge y\u00f6netimi: B\u00f6lgeler haritaland\u0131 ve belirli temsilcilere atand\u0131.<\/li>\n\n\n\n
    • Haritada potansiyel m\u00fc\u015fteri ke\u015ffi: Temsilciler yak\u0131ndaki i\u015fletmeleri bulup iki t\u0131klamayla HubSpot i\u00e7ine ekleyebilir.<\/li>\n\n\n\n
    • Yap\u0131land\u0131r\u0131labilir katmanlar & filtreler: Temsilciler, promosyonlar de\u011fi\u015fti\u011finde m\u00fc\u015fteri t\u00fcr\u00fcne g\u00f6re (\u00f6rn., elektrik\u00e7iler, kiralama ma\u011fazalar\u0131) h\u0131zl\u0131ca segmentlere ay\u0131r\u0131r.
      <\/li>\n\n\n\n
    • Mobil \u00f6ncelikli UX & yerelle\u015ftirme: Ekip Mapsly\u2019nin uygulama i\u00e7i deneyimini ve Frans\u0131zca \u00e7evirisini \u00f6vd\u00fc, bu da benimsenmeye yard\u0131mc\u0131 oldu.<\/li>\n<\/ul>\n\n\n\n

      \u0130lk hafta: noktalar\u0131 birle\u015ftirme<\/strong><\/h2>\n\n\n\n

      Gabriel, Mapsly\u2019yi HubSpot\u2019a ve potansiyel m\u00fc\u015fterilerden olu\u015fan bir Google Sheet\u2019e ba\u011flad\u0131. Qu\u00e9bec, Ontario ve Florida i\u00e7in b\u00f6lgeler kullan\u0131ma al\u0131nd\u0131 ve temsilciler portf\u00f6ylerinin canl\u0131 bir haritada g\u00f6sterildi\u011fini g\u00f6rd\u00fc\u2014\u015firketler, potansiyel m\u00fc\u015fteriler ve ba\u011flam do\u011frudan CRM\u2019den \u00e7ekiliyordu. Ekibin tepkisi an\u0131nda oldu: aray\u00fcz tan\u0131d\u0131k hissettirdi, Frans\u0131zca yerelle\u015ftirme do\u011fal geldi ve, ilk kez, harita ile CRM uyum i\u00e7inde \u00e7al\u0131\u015ft\u0131.<\/p>\n\n\n\n

      Fort Myers'ta bir g\u00fcn<\/strong><\/h2>\n\n\n\n

      Fort Myers yak\u0131nlar\u0131nda g\u00fcne ba\u015flayan bir sat\u0131\u015f temsilcisini d\u00fc\u015f\u00fcn\u00fcn. Sekmeler ve elektronik tablolar aras\u0131nda gidip gelmek yerine, sat\u0131\u015f g\u00f6revlisi:<\/p>\n\n\n\n

        \n
      1. Yeni bir promosyon i\u00e7in kiralama ma\u011fazalar\u0131na odaklanmak \u00fczere haritay\u0131 filtreler.<\/li>\n\n\n\n
      2. T\u0131klamalar Rotay\u0131 optimize et<\/strong>, mutlaka g\u00f6r\u00fclmesi gereken birka\u00e7 hesab\u0131 ekler, ve i\u00e7inde 10\u201315 dakika<\/strong> eskinin yerine tam ve mant\u0131kl\u0131 bir g\u00fcne sahip, 1\u20132 saat<\/strong> planlama rit\u00fceli.<\/li>\n\n\n\n
      3. \u00d6\u011fleden sonra ortas\u0131nda, bir toplant\u0131 erken biter. A\u00e7\u0131yorlar Potansiyel m\u00fc\u015fterileri bul<\/strong>\u2014HubSpot\u2019ta hen\u00fcz bulunmayan yak\u0131ndaki i\u015fletmeler i\u00e7in mor pinler g\u00f6r\u00fcn\u00fcr. \u00dczerine bir kez dokunun, D\u0131\u015fa aktar<\/strong>, ve potansiyel m\u00fc\u015fteri CRM\u2019de olu\u015fturulur ve atan\u0131r.<\/li>\n\n\n\n
      4. At each stop, a lightweight, check-in formu<\/strong> notlar\u0131 ve foto\u011fraflar\u0131 kaydeder. Konumdan \u00e7ok uzaktalarsa, Mapsly bunu i\u015faretler. Telefonun klavyesiyle yazmak veya dikte etmek, i\u015flemi kald\u0131r\u0131m kenar\u0131nda h\u0131zl\u0131 ve yeterince eller serbest tutar.<\/li>\n<\/ol>\n\n\n\n

        Neler de\u011fi\u015fti (ve kal\u0131c\u0131 oldu)<\/strong><\/h2>\n\n\n\n
          \n
        • Planlama s\u00fcresi daralt\u0131ld\u0131:<\/strong> ~1\u20132 saatten ~10\u201315 dakika<\/strong> temsilci ba\u015f\u0131na, g\u00fcnl\u00fck.<\/li>\n\n\n\n
        • Ziyaret yo\u011funlu\u011fu artt\u0131:<\/strong> Daha az geri d\u00f6n\u00fc\u015f, daha amaca y\u00f6nelik k\u00fcmeler, ve zaman olu\u015ftu\u011funda kolay \u201cbonus\u201d ziyaretler.<\/li>\n\n\n\n
        • Veriler temiz kald\u0131:<\/strong> \u0130ki y\u00f6nl\u00fc senkronizasyon, notlar\u0131n, foto\u011fraflar\u0131n ve yeni potansiyel m\u00fc\u015fterilerin HubSpot'a an\u0131nda aktar\u0131lmas\u0131 anlam\u0131na gelir.<\/li>\n\n\n\n
        • Odak keskinle\u015ftirildi:<\/strong> Katmanlar ve filtreler, ekibin saniyeler i\u00e7inde segmente g\u00f6re ge\u00e7i\u015f yapmas\u0131n\u0131 sa\u011flar (elektrik\u00e7iler, kiralama vb.).<\/li>\n<\/ul>\n\n\n\n
          \n

          \u201c\u00d6nceden, bir rota planlamak 1\u20132 saat s\u00fcr\u00fcyordu. Mapsly ile 10\u201315 dakika s\u00fcr\u00fcyor ve ertesi g\u00fcn i\u00e7in haz\u0131r oluyoruz.\u201d \u2014 Gabriel Lussier<\/p>\n<\/blockquote>\n\n\n\n

          HubSpot + Google Sheets + Mapsly<\/strong>\u2014i\u015fte bu kadar. Tek bir do\u011fruluk kayna\u011f\u0131, planlama i\u00e7in tek bir yer, ve d\u00fc\u015f\u00fcnceden eyleme giden tek bir rota.<\/p>\n\n\n\n

          S\u0131rada ne var<\/strong><\/h2>\n\n\n\n
            \n
          • Kullan\u0131ma sun takvime duyarl\u0131 rota planlama<\/strong> ekip genelinde.<\/li>\n\n\n\n
          • Standartla\u015ft\u0131r check-in formlar\u0131<\/strong> saha notlar\u0131n\u0131 (ve foto\u011fraflar\u0131) CRM verilerine d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in.<\/li>\n\n\n\n
          • Kalan temsilciler i\u00e7in en iyi uygulamalar\u0131 evrensel hale getirmeye y\u00f6nelik k\u0131sa bir tazeleme oturumu.<\/li>\n<\/ul>\n\n\n\n


            Sonu\u00e7:<\/strong> Mapsly yaln\u0131zca rotalar \u00e7izmekle kalmad\u0131; bir saha ekibinin yolda planlama, \u00f6nceliklendirme ve de\u011fer yakalama \u015feklini yeniden kurgulad\u0131\u2014saatler s\u00fcren haz\u0131rl\u0131\u011f\u0131 dakikalara, haritalar\u0131 ise ivmeye d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.<\/p>","protected":false},"excerpt":{"rendered":"

            Cisolift\u2019in 12 ki\u015filik saha ekibi, Mapsly\u2019nin HubSpot entegrasyonu, optimize edilmi\u015f rotalama ve an\u0131nda potansiyel m\u00fc\u015fteri ke\u015ffi sayesinde g\u00fcnl\u00fck rota planlamas\u0131n\u0131 1\u20132 saatten 10\u201315 dakikaya indirdi\u2014haz\u0131rl\u0131k s\u00fcresini sat\u0131\u015f zaman\u0131na d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.<\/p>","protected":false},"featured_media":25055,"template":"","meta":{"_acf_changed":true},"products-and-features":[30],"industries":[32],"class_list":["post-25054","customer-success","type-customer-success","status-publish","has-post-thumbnail","hentry","products-and-features-territory-management","industries-manufacturing"],"acf":[],"yoast_head":"\nFrom Maps to Momentum: How a 12-person Field Team Cut Route Planning from Hours to Minutes with Mapsly - Mapsly<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mapsly.com\/tr\/customer-success-stories\/cisolift-case-study\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Maps to Momentum: How a 12-person Field Team Cut Route Planning from Hours to Minutes with Mapsly - 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