{"id":26403,"date":"2026-02-10T00:16:13","date_gmt":"2026-02-09T21:16:13","guid":{"rendered":"https:\/\/mapsly.com\/?p=26403"},"modified":"2026-02-17T15:32:20","modified_gmt":"2026-02-17T12:32:20","slug":"merchandising-audits-supervisor-store-visits-in-mapsly","status":"publish","type":"post","link":"https:\/\/mapsly.com\/ru\/blog\/merchandising-audits-supervisor-store-visits-in-mapsly\/","title":{"rendered":"\u0410\u0443\u0434\u0438\u0442\u044b \u043c\u0435\u0440\u0447\u0430\u043d\u0434\u0430\u0439\u0437\u0438\u043d\u0433\u0430 \u0438 \u0432\u0438\u0437\u0438\u0442\u044b \u0441\u0443\u043f\u0435\u0440\u0432\u0438\u0437\u043e\u0440\u043e\u0432 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u044b \u0432 Mapsly"},"content":{"rendered":"<p>\u0412\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u044c \u043d\u0430 \u043f\u043e\u043b\u043a\u0430\u0445 \u0438 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u0435 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 \u0440\u043e\u0437\u043d\u0438\u0446\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u044e\u0442, \u0447\u0442\u043e \u043f\u043e\u043a\u0443\u043f\u0430\u044e\u0442. Mapsly \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f\u043c \u043c\u0435\u0440\u0447\u0430\u043d\u0434\u0430\u0439\u0437\u0438\u043d\u0433\u0430 \u0432\u0438\u0434\u0435\u0442\u044c, \u043a\u0443\u0434\u0430 \u0438\u0434\u0442\u0438, \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0434\u043d\u0438 \u0438 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e \u0430\u0443\u0434\u0438\u0442\u0430 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0435 \u2014 \u0447\u0442\u043e\u0431\u044b \u0432\u043a\u0443\u0441\u044b \u043e\u0441\u0442\u0430\u0432\u0430\u043b\u0438\u0441\u044c \u043d\u0430 \u043f\u043e\u043b\u043a\u0430\u0445, \u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0431\u044b\u043b\u0438 \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u044b\u043c\u0438. \u0412 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0430\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438 \u0432\u0438\u0434\u044f\u0442 \u0435\u0434\u0438\u043d\u044b\u0439 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0439 \u043e\u0431\u0437\u043e\u0440 \u0446\u0435\u043b\u0435\u0432\u044b\u0445 \u0442\u043e\u0440\u0433\u043e\u0432\u044b\u0445 \u0442\u043e\u0447\u0435\u043a, \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043e\u0432 \u0438 \u0441\u0442\u0430\u0442\u0443\u0441\u0430 \u0432\u0438\u0437\u0438\u0442\u043e\u0432, \u0441 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c\u0438 \u043c\u0430\u0440\u0448\u0440\u0443\u0442\u0430\u043c\u0438, \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0449\u0438\u043c\u0438 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b\u0435 \u043e\u043a\u043d\u0430, \u0447\u0430\u0441\u044b \u0440\u0430\u0431\u043e\u0442\u044b \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430, \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0432\u0438\u0437\u0438\u0442\u0430, \u0440\u0430\u0431\u043e\u0447\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u0438 \u043f\u0435\u0440\u0435\u0440\u044b\u0432\u044b, \u0430 \u0437\u0430\u0442\u0435\u043c \u0437\u0430\u043f\u0438\u0441\u044b\u0432\u0430\u044e\u0442 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0430\u0443\u0434\u0438\u0442\u0430 \u043e\u0431\u0440\u0430\u0442\u043d\u043e \u0432 CRM \u0434\u043b\u044f \u0447\u0438\u0441\u0442\u043e\u0439 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u0438.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u041d\u0430 \u043a\u0430\u0440\u0442\u0435<\/strong><\/h3>\n\n\n\n<p><strong>\u0412\u0438\u0437\u0443\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438 \u0444\u0438\u043b\u044c\u0442\u0440\u043e\u0432\u0430\u0442\u044c \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u044b \u043f\u043e \u0431\u0440\u0435\u043d\u0434\u0443:<\/strong> \u041e\u0442\u043e\u0431\u0440\u0430\u0437\u0438\u0442\u0435 \u0432\u0441\u0435 \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0442\u043e\u0440\u0433\u043e\u0432\u044b\u0435 \u0442\u043e\u0447\u043a\u0438 \u043d\u0430 \u043a\u0430\u0440\u0442\u0435\/\u0442\u0430\u0431\u043b\u0438\u0446\u0435 \u0438 \u0431\u044b\u0441\u0442\u0440\u043e \u0441\u0443\u0437\u044c\u0442\u0435 \u0432\u044b\u0431\u043e\u0440 \u0434\u043e \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430 \u0438\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u043e\u0439 \u043b\u0438\u043d\u0438\u0438, \u0447\u0442\u043e\u0431\u044b \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0441\u043f\u0438\u0441\u043e\u043a \u0432\u0438\u0437\u0438\u0442\u043e\u0432 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u044b \u043d\u0430 \u0434\u0435\u043d\u044c.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"557\" src=\"https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-1024x557.png\" alt=\"\" class=\"wp-image-26471\" srcset=\"https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-1024x557.png 1024w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-300x163.png 300w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-768x418.png 768w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-1536x836.png 1536w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-2048x1114.png 2048w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-6-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><br>\u041a\u043e\u043c\u0430\u043d\u0434\u044b \u043c\u043e\u0433\u0443\u0442 \u043d\u0430\u043a\u043b\u0430\u0434\u044b\u0432\u0430\u0442\u044c \u0442\u0435\u0440\u0440\u0438\u0442\u043e\u0440\u0438\u0438 \u0441\u043b\u043e\u044f\u043c\u0438, \u043f\u0440\u0438\u043c\u0435\u043d\u044f\u0442\u044c \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0444\u0438\u043b\u044c\u0442\u0440\u044b \u043f\u043e \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u0430\u043c \u0438\u043b\u0438 \u043c\u0435\u0442\u043a\u0430\u043c \u0438 \u043e\u043a\u0440\u0430\u0448\u0438\u0432\u0430\u0442\u044c \u043f\u043e \u0431\u0440\u0435\u043d\u0434\u0443 \u0438\u043b\u0438 \u0441\u0442\u0430\u0442\u0443\u0441\u0443, \u0447\u0442\u043e\u0431\u044b \u0432\u044b\u044f\u0432\u043b\u044f\u0442\u044c \u043f\u0440\u043e\u0431\u0435\u043b\u044b \u0432 \u043f\u043e\u043a\u0440\u044b\u0442\u0438\u0438. 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https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-8-1536x835.png 1536w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-8-2048x1113.png 2048w, https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/image-8-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><br>\u041c\u0430\u0440\u0448\u0440\u0443\u0442\u044b \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442 \u043e\u043a\u043d\u0430 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0441\u0442\u0438, \u0440\u0430\u0431\u043e\u0447\u0438\u0435 \u0447\u0430\u0441\u044b \u0438 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b\u0435 \u043f\u0435\u0440\u0435\u0440\u044b\u0432\u044b, \u043c\u0438\u043d\u0438\u043c\u0438\u0437\u0438\u0440\u0443\u044f \u0432\u043e\u0437\u0432\u0440\u0430\u0442\u044b. \u041c\u0435\u0441\u0442\u0430 \u043d\u0430\u0447\u0430\u043b\u0430 \u0438 \u043e\u043a\u043e\u043d\u0447\u0430\u043d\u0438\u044f \u0434\u0435\u043b\u0430\u044e\u0442 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\u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0435:<\/strong> \u041e\u0442\u043f\u0440\u0430\u0432\u044c\u0442\u0435 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f\u043c \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0441\u043a\u0443\u044e \u0444\u043e\u0440\u043c\u0443 \u0441 \u043f\u043e\u0434\u0441\u043a\u0430\u0437\u043a\u0430\u043c\u0438 (\u043a\u0430\u043a \u043d\u0430 \u0441\u043a\u0440\u0438\u043d\u0448\u043e\u0442\u0430\u0445): \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0434\u0438\u0442\u0435 \u0432\u043a\u0443\u0441\u044b \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u043d\u0430 \u043f\u043e\u043b\u043a\u0435 \u0438 \u0432\u0438\u0442\u0440\u0438\u043d\u0430\u0445, \u0441\u043f\u0440\u043e\u0441\u0438\u0442\u0435 \u0443 \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430 \u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u0445 \u0438 \u0431\u043e\u043d\u0443\u0441\u0430\u0445, \u0437\u0430\u0444\u0438\u043a\u0441\u0438\u0440\u0443\u0439\u0442\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0438 \u043f\u0440\u0438\u043a\u0440\u0435\u043f\u0438\u0442\u0435 \u0444\u043e\u0442\u043e \u0432\u0445\u043e\u0434\u0430\/\u043f\u043e\u043b\u043e\u043a \u2014 \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u0430\u043f\u0440\u044f\u043c\u0443\u044e \u0432 CRM.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1080 \/ 1080;\" width=\"1080\" controls src=\"https:\/\/mapsly.com\/wp-content\/uploads\/2026\/02\/Phone-2.webm\"><\/video><\/figure>\n\n\n\n<p>\u041a\u0430\u0436\u0434\u044b\u0439 \u0432\u0438\u0437\u0438\u0442 \u0441\u043e\u0437\u0434\u0430\u0435\u0442 \u0441\u043e\u0433\u043b\u0430\u0441\u043e\u0432\u0430\u043d\u043d\u0443\u044e \u0437\u0430\u043f\u0438\u0441\u044c \u0430\u0443\u0434\u0438\u0442\u0430 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430: \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b, \u0437\u0430\u043c\u0435\u0442\u043a\u0438 \u0438 \u043e\u0442\u043c\u0435\u0447\u0435\u043d\u043d\u044b\u0435 \u0444\u043e\u0442\u043e\u0433\u0440\u0430\u0444\u0438\u0438, \u043f\u0440\u0438\u0432\u044f\u0437\u0430\u043d\u043d\u044b\u0435 \u043a \u0442\u043e\u0447\u043a\u0435 \u043f\u0440\u043e\u0434\u0430\u0436. \u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u0443\u043c\u0435\u043d\u044c\u0448\u0430\u044e\u0442 \u0434\u0432\u0443\u0441\u043c\u044b\u0441\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u044c, \u0430 \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u043f\u043e\u043b\u044f \u0441\u043e\u043a\u0440\u0430\u0449\u0430\u044e\u0442 \u043f\u0440\u043e\u043f\u0443\u0441\u043a\u0438 \u0434\u0430\u043d\u043d\u044b\u0445 \u0438 \u0434\u0435\u043b\u0430\u044e\u0442 \u043f\u043e\u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0435 \u043f\u0430\u043d\u0435\u043b\u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u043c\u0438 \u0434\u043b\u044f \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0439\u043d\u043e\u0433\u043e \u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0430, \u0442\u0440\u0435\u0439\u0434-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0438 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u043c\u0438.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0412\u043b\u0438\u044f\u043d\u0438\u0435 \u0441 \u043e\u0434\u043d\u043e\u0433\u043e \u0432\u0437\u0433\u043b\u044f\u0434\u0430<\/strong><\/h3>\n\n\n\n<p>\u23f1\ufe0f <strong>\u0421\u0431\u043e\u0440\u043a\u0430 \u0432 \u0442\u0435\u0447\u0435\u043d\u0438\u0435 \u0434\u043d\u044f \u0438 \u0432\u044b\u0431\u043e\u0440 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430 \u0441\u0442\u0430\u043b\u0438 \u043d\u0430 40\u201360% \u0431\u044b\u0441\u0442\u0440\u0435\u0435<\/strong><\/p>\n\n\n\n<p>\ud83e\udded <strong>\u041a\u043e\u0440\u043e\u0442\u043a\u0438\u0435 \u0434\u043d\u0438 \u0432 \u043f\u0443\u0442\u0438 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0443\u043c\u043d\u043e\u043c\u0443 \u043c\u0430\u0440\u0448\u0440\u0443\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0438 \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0439<\/strong><\/p>\n\n\n\n<p>\ud83d\udcdd <strong>\u0411\u043e\u043b\u0435\u0435 \u043f\u043e\u043b\u043d\u044b\u0435 \u043e\u0442\u0447\u0451\u0442\u044b \u0430\u0443\u0434\u0438\u0442\u0430 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u043e\u0432 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e \u0441 \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430\u043c\u0438 \u0438 \u0437\u0430\u0433\u0440\u0443\u0437\u043a\u0435 \u0444\u043e\u0442\u043e<\/strong><\/p>\n\n\n\n<p>\u041a\u043e\u0433\u0434\u0430 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435, \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u0435 \u0438 \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0436\u0434\u0435\u043d\u0438\u0435 \u0432\u0438\u0437\u0438\u0442\u0430 \u0441\u043e\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0435\u043d\u044b \u0432 \u043e\u0434\u043d\u043e\u043c \u043c\u0435\u0441\u0442\u0435, \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438 \u0437\u0430\u0449\u0438\u0449\u0430\u044e\u0442 \u043e\u0441\u043d\u043e\u0432\u044b \u0432\u044b\u043a\u043b\u0430\u0434\u043a\u0438, \u0441\u0432\u043e\u0435\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e \u0432\u044b\u044f\u0432\u043b\u044f\u044e\u0442 \u0440\u0438\u0441\u043a\u0438 \u0438 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u044e\u0442 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0443 \u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u0443\u044e \u0441\u0432\u044f\u0437\u044c \u043e\u0442 \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0439 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u043e\u0432 \u0434\u043e \u043f\u0440\u043e\u0434\u0430\u0436 \u2014 \u043f\u0440\u0435\u0432\u0440\u0430\u0449\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u044b \u043c\u0435\u0440\u0447\u0430\u043d\u0434\u0430\u0439\u0437\u0438\u043d\u0433\u0430 \u0432 \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0443\u0435\u043c\u044b\u0435 \u0438 \u043f\u043e\u0432\u0442\u043e\u0440\u044f\u0435\u043c\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b.<\/p>\n\n\n\n<p><br>\u0425\u043e\u0442\u0438\u0442\u0435 \u0443\u0432\u0438\u0434\u0435\u0442\u044c \u044d\u0442\u043e \u0432\u0436\u0438\u0432\u0443\u044e? <a href=\"https:\/\/mapsly.com\/ru\/meet\/\">\u0420\u0430\u0441\u043f\u0438\u0441\u0430\u043d\u0438\u0435<\/a> \u0441\u0435\u0441\u0441\u0438\u044f \u0441 \u043d\u0430\u0448\u0438\u043c \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043e\u043c \u043f\u043e \u0440\u0435\u0448\u0435\u043d\u0438\u044f\u043c \u043d\u0438\u0436\u0435.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0412\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u044c \u043d\u0430 \u043f\u043e\u043b\u043a\u0430\u0445 \u0438 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u0435 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 \u0440\u043e\u0437\u043d\u0438\u0446\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u044e\u0442, \u0447\u0442\u043e \u043f\u043e\u043a\u0443\u043f\u0430\u044e\u0442. 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