{"id":25052,"date":"2025-12-15T18:46:46","date_gmt":"2025-12-15T15:46:46","guid":{"rendered":"https:\/\/mapsly.com\/?post_type=customer-success&p=25052"},"modified":"2025-12-15T18:55:39","modified_gmt":"2025-12-15T15:55:39","slug":"ldd-case-study","status":"publish","type":"customer-success","link":"https:\/\/mapsly.com\/ja\/customer-success-stories\/ldd-case-study\/","title":{"rendered":"From \u201cthree hours of admin\u201d to on-the-road selling: how a Canadian conveyancing leader uses Mapsly to plan faster, visit more, and capture notes in real time"},"content":{"rendered":"

About the company<\/strong><\/h2>\n\n\n\n

LDD.CA is a Canada-based provider of conveyancing software and services with a national footprint. In the field selling is essential to retention and growth across provinces\u2014often in unfamiliar geographies.<\/p>\n\n\n\n

When Senior Account Manager Paul Fihrer joined 18 months ago, there was no reliable way to plan efficient multi-stop days or capture visit notes on the go. A process-reengineering specialist by background, Paul set out to find a mapping and routing platform that would work across iPhone and Android, integrate tightly with Zoho CRM, and eliminate double data entry.<\/p>\n\n\n\n

After trialling a native Zoho mapping add-on and other tools, he introduced Mapsly.<\/p>\n\n\n\n

Why Mapsly<\/strong><\/h2>\n\n\n\n

Purpose-built routing and visit execution.<\/strong> Mapsly combines optimized routing (including time windows, meeting length, priorities, and default start\/finish locations) with mobile check-in\/out + notes\u2014removing the need to juggle Google Maps, spreadsheets, and CRM screens.<\/p>\n\n\n\n

Configurable list\/table views and filters.<\/strong> Sales reps can tailor what they see\u2014fields, layers, filters, and the table view\u2014to quickly segment accounts and leads for a region or a trip.<\/p>\n\n\n\n

Cross-platform + deep CRM sync.<\/strong> Paul\u2019s team runs mostly iPhones; he uses a Google Pixel. He needed a mobile app on iOS and Android with offline capability, check-ins, and instant sync to CRM\u2014so the \u201csystem of record\u201d is always current.<\/p>\n\n\n\n

Daily prospecting and list building\u2014without the wait<\/strong><\/h2>\n\n\n\n

Paul compared Mapsly\u2019s flow with a legacy method inside Zoho.<\/p>\n\n\n\n

\n

\u201cWe have thousands of records. The area tool some of my teammates use takes ~20 minutes to load every time. Then you still have to figure out what you\u2019re looking for. It\u2019s like walking around in the dark.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

With Mapsly, he starts with a plan: filter territories or cities, pull up just the relevant accounts\/leads, and export what he needs\u2014no waiting for bulk loads, no generic lists to clean.<\/p>\n\n\n\n

\n

\u201cI\u2019d rather be proactive\u2014know where I\u2019m going and why.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

He also teaches reps to customize layers and filters so the map instantly highlights the right slice\u2014by lifecycle stage, region, or any custom field\u2014rather than dumping \u201ca whole bunch of junk I don\u2019t need.\u201d<\/p>\n\n\n\n

\n

\u201c I\u2019d rather know more than less before I\u2019m in the car.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

Optimized routing that fits real life<\/strong><\/h2>\n\n\n\n

Early on, Paul\u2019s route planning<\/strong> took \u201ca full day\u201d per trip. He toggled between CRM filters, multiple Google Maps tabs, and manual list building to shape a sequence\u2014then saved personal map links to his phone.<\/p>\n\n\n\n

Now it\u2019s much easier.<\/p>\n\n\n\n

\n

\u201cIt takes me a couple of minutes because I don\u2019t have to think about the routing\u2014the tool does it.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

He sets priorities, adds calendar-fixed demos into the plan, and defines start (airport) and finish (hotel) for each day. If something changes mid-route, Mapsly re-optimizes based on the current location.<\/p>\n\n\n\n

A recent Nova Scotia four-day swing:<\/p>\n\n\n\n

    \n
  • Day names saved as \u201cDemo Day One\/Two\/Three\u201d + a Client Visit day
    <\/li>\n\n\n\n
  • Airport as start on Day 1; hotel as end
    <\/li>\n\n\n\n
  • A prospect discovered to be four hours away was excluded in seconds after a quick check
    <\/li>\n\n\n\n
  • The plan mixed demos and field visits with clear stop priorities.<\/li>\n<\/ul>\n\n\n\n

    Longer horizon? Mapsly supports multi-day \u201clong-haul\u201d routing<\/strong> with night breaks and overtime rules when needed\u2014handy as the team scales coverage.<\/p>\n\n\n\n

    Check-ins and notes on mobile that save hours a day<\/strong><\/h2>\n\n\n\n

    Before Mapsly\u2019s check-in + notes, a 10-stop day meant half a day back in the office: find each record in Zoho, create the meeting, fill defaults, then type notes\u2014\u201cand I might miss something.\u201d<\/p>\n\n\n\n

    Now: \u201cAt the client, I tap Check In, enter notes, mark as done\u2014that\u2019s five minutes.\u201d The three hours are eliminated, repurposed for follow-ups and selling.<\/p>\n\n\n\n

    \n

    \u201cPeople underestimate how valuable that one piece of functionality is.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

    Paul also standardized note-taking company-wide.<\/p>\n\n\n\n

    \n

    \u201cWhen I arrived, there wasn\u2019t a single note in Zoho. Now everything\u2019s there\u2014I can pull up a conversation from three months ago before I walk in.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

    As one of two Mapsly admins, Paul onboards colleagues, configuring defaults (start time, visit duration, and home base), and shows them how to pull the table up to add the fields that matter for their territory mix. For reps who prefer a reactive \u201carrive then look\u201d style, he points to time saved by planning ahead\u2014and how overflow makes tomorrow\u2019s list painless.<\/p>\n\n\n\n

    Quantified impact<\/strong><\/h2>\n\n\n\n
      \n
    • Routing time:<\/strong> from 1 full day to a few minutes per route. On longer regional trips, Mapsly saved 2\u20133 days of prep, completed \u201cover a few hours.\u201d
      <\/li>\n\n\n\n
    • Admin after driving days<\/strong>: from ~3 hours of back-office data entry to ~5 minutes per stop captured on mobile\u2014time fully recaptured for sales activity.
      <\/li>\n\n\n\n
    • Visibility & recall<\/strong>: one-tap access to Zoho notes inside Mapsly mobile before each meeting keeps context fresh and follow-ups crisp.<\/li>\n<\/ul>\n\n\n\n
      \n

      \u201cIt eliminated that whole three hours. If I get home at three o\u2019clock, I\u2019m not doing data entry\u2014I\u2019m doing sales.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

      Paul\u2019s advice to teams still \u201cwalking around in the dark\u201d<\/strong><\/h2>\n\n\n\n
      \n

      \u201cBe proactive. Go in knowing where you\u2019re going, why, and what you\u2019ll say\u2014before you\u2019re in the car. Configure your defaults, tune your filters, and let the tool do the routing.\u201d \u2013 Paul Fihrer, Senior Account Manager at LDD.CA<\/p>\n<\/blockquote>\n\n\n\n

      Mapsly gave his team a simple daily ritual: plan in minutes, visit more with less driving, and capture every detail while it\u2019s fresh. That\u2019s how field sales wins.<\/p>\n\n\n\n

      <\/p>","protected":false},"excerpt":{"rendered":"

      LDD.CA eliminated three hours of daily admin by using Mapsly\u2019s mobile check-ins and optimized routing\u2014turning \u2018a full day\u2019 of route planning into minutes and giving field reps instant CRM notes at every stop.<\/p>","protected":false},"featured_media":25053,"template":"","meta":{"_acf_changed":true},"products-and-features":[25,27],"industries":[62],"class_list":["post-25052","customer-success","type-customer-success","status-publish","has-post-thumbnail","hentry","products-and-features-check-in-and-visit-scripting","products-and-features-optimized-routing","industries-professional-services"],"acf":[],"yoast_head":"\nFrom \u201cthree hours of admin\u201d to on-the-road selling: how a Canadian conveyancing leader uses Mapsly to plan faster, visit more, and capture notes in real time - Mapsly<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mapsly.com\/ja\/customer-success-stories\/ldd-case-study\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From \u201cthree hours of admin\u201d to on-the-road selling: how a Canadian conveyancing leader uses Mapsly to plan faster, visit more, and capture notes in real time - 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