{"id":21402,"date":"2024-06-18T17:32:16","date_gmt":"2024-06-18T14:32:16","guid":{"rendered":"https:\/\/mapsly.comcustomer-success-stories\/using-mapsly-stlth-vape-makes-30-more-visits-per-sales-rep-and-collects-200-more-data-per-visit\/"},"modified":"2025-10-28T12:05:16","modified_gmt":"2025-10-28T09:05:16","slug":"stlth-vape","status":"publish","type":"customer-success","link":"https:\/\/mapsly.com\/es\/customer-success-stories\/stlth-vape\/","title":{"rendered":"Usando Mapsly, STLTH Vape realiza un 30% m\u00e1s de visitas por representante de ventas y recopila un 200% m\u00e1s de datos por visita."},"content":{"rendered":"

<\/p>\n\n\n\n

Acerca de STLTH Vape<\/strong><\/h2>\n\n\n\n

STLTH Vape ofrece productos de vape desechables y asequibles en todo Canad\u00e1, centr\u00e1ndose en minoristas como 7-Eleven.<\/p>\n\n\n\n

<\/div>\n\n\n\n

El Reto<\/strong><\/h2>\n\n\n\n
<\/div>\n\n\n\n

La falta de una herramienta automatizada de planificaci\u00f3n de rutas est\u00e1 reduciendo la productividad del equipo de campo de STLTH Vape<\/strong><\/h3>\n\n\n\n

Inicialmente, STLTH Vape depend\u00eda de la planificaci\u00f3n manual de las rutas diarias para su equipo de ventas utilizando Google Maps, lo que resultaba en rutas sub\u00f3ptimas y un aumento en el tiempo de viaje.<\/p>\n\n\n\n

<\/div>\n\n\n\n

STLTH Vape depend\u00eda de la entrada de datos posterior a la visita, lo que ocasion\u00f3 retrasos, errores y datos omitidos,<\/strong><\/h3>\n\n\n\n

Cada representante de ventas en STLTH Vape era responsable de recopilar datos espec\u00edficos durante cada visita a la tienda, tales como los productos agotados y el material de marketing disponible. Inicialmente, recopilaban todos estos datos manualmente y los ingresaban en su CRM despu\u00e9s de regresar a la oficina, lo que consum\u00eda mucho tiempo. <\/p>\n\n\n\n

Sin un guion de visitas estandarizado, era com\u00fan que los representantes de ventas omitieran algunas preguntas, lo que resultaba en tener que volver a visitar tiendas, perder tiempo valioso o dejar de recopilar datos comerciales esenciales.<\/p>\n\n\n\n

<\/div>\n\n\n\n

La direcci\u00f3n carec\u00eda de visibilidad sobre las actividades del equipo<\/strong><\/h3>\n\n\n\n

La entrada manual de datos tambi\u00e9n impidi\u00f3 que la administraci\u00f3n de la empresa recibiera informes diarios, necesarios para evaluar el rendimiento del equipo.<\/p>\n\n\n\n

Adem\u00e1s, no hab\u00eda manera de verificar si un representante de ventas estaba en el lugar, lo que reduc\u00eda a\u00fan m\u00e1s la visibilidad. <\/p>\n\n\n\n

<\/div>\n\n\n\n

\u00bfC\u00f3mo ayud\u00f3 Mapsly?<\/strong><\/h2>\n\n\n\n
<\/div>\n\n\n\n

La optimizaci\u00f3n de rutas permite que los representantes de ventas de STLTH Vape visiten m\u00e1s tiendas<\/strong><\/h3>\n\n\n\n

Usando Mapsly para planificar rutas diarias, STLTH Vape garantiza que las rutas sean 100% \u00f3ptimas y que el tiempo de viaje se reduzca a lo estrictamente necesario. Con rutas m\u00e1s eficientes, STLTH ha incrementado en un 30% el promedio de visitas diarias a sus tiendas.<\/p>\n\n\n\n

\n

Con rutas m\u00e1s eficientes, nuestros representantes ahora pueden visitar un 30% m\u00e1s de tiendas en un d\u00eda, hasta 12.<\/em>
\u2014 Maya Arya, Gerente de \u00c9xito del Cliente,<\/p>\n<\/blockquote>\n\n\n\n

<\/div>\n\n\n\n

El visit scripting (registro de entrada y salida) permiti\u00f3 la entrada de datos en tiempo real, redujo errores y datos omitidos, y ofreci\u00f3 m\u00e9tricas detalladas sobre las visitas.<\/strong><\/h3>\n\n\n\n
<\/div>\n\n\n\n

Los ingenieros de soluciones de Mapsly ayudaron a STLTH Vape a configurar los formularios de check-in y check-out para programar sus visitas. Esto elimin\u00f3 los retrasos en la entrada de datos y la omisi\u00f3n de informaci\u00f3n, asegur\u00f3 la consistencia en el proceso de recopilaci\u00f3n de datos y ofreci\u00f3 m\u00e1s detalles sobre las visitas, como la duraci\u00f3n real de las mismas. Todos los datos ingresados en Mapsly se sincronizan en tiempo real con el CRM de la empresa.<\/p>\n\n\n\n

Adem\u00e1s, durante un check-in, Mapsly verifica si el representante de ventas lleg\u00f3 realmente a la tienda y, de ser as\u00ed, marca la visita como \u2018verified.\u2019 Si el representante de ventas est\u00e1 demasiado lejos, la visita se marca como \u2018unverified.\u2019 Esto proporciona mayor visibilidad de la actividad del equipo e introduce un elemento de rendici\u00f3n de cuentas, que por s\u00ed solo contribuye significativamente a la eficiencia del equipo.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Los informes diarios ahora ofrecen total transparencia sobre las actividades del equipo de campo,<\/strong><\/h3>\n\n\n\n

Utilizando la plataforma de automatizaci\u00f3n de Mapsly, STLTH Vape configur\u00f3 informes diarios de visitas, que brindan a la direcci\u00f3n de la empresa una visi\u00f3n general del rendimiento del mismo d\u00eda, mostrando el n\u00famero de tiendas visitadas por cada representante de ventas, desglosadas en visitas geoverificadas y verificadas.<\/p>\n\n\n\n

<\/div>\n\n\n\n

<\/h2>","protected":false},"excerpt":{"rendered":"

Descubra c\u00f3mo STLTH utiliza las funciones de automatizaci\u00f3n y de scripting de visitas de Mapsly para aumentar la eficiencia de sus representantes de ventas en campo.<\/p>","protected":false},"featured_media":21415,"template":"","meta":{"_acf_changed":true},"products-and-features":[24,25,27],"industries":[29],"class_list":["post-21402","customer-success","type-customer-success","status-publish","has-post-thumbnail","hentry","products-and-features-automation","products-and-features-check-in-and-visit-scripting","products-and-features-optimized-routing","industries-consumer-goods"],"acf":[],"yoast_head":"\nUsing Mapsly, STLTH Vape makes 30% more visits per sales rep and collects 200% more data per visit - Mapsly<\/title>\n<meta name=\"description\" content=\"Learn how STLTH Vape uses Mapsly's automation and visit scripting features to boost the efficiency of its field sales reps.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mapsly.com\/es\/customer-success-stories\/stlth-vape\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Using Mapsly, STLTH Vape makes 30% more visits per sales rep and collects 200% more data per visit - 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